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What's in a name?

Here's something that occurred that I just learned about this evening. I hope it it has better luck and the changes that avid gardeners in Chicago have complained about are addressed. Although I think the name change is kind of silly, but I guess they need to attract more suburbanites.

Chicagoland Flower & Garden Show returns March 10 - 18, 2007
CHICAGO—November 17, 2006—After a 12-year run at downtown Chicago's Navy Pier, the Chicagoland Flower & Garden Show is expanding its name (from Chicago Flower & Garden Show) as well as relocating to expanded new "digs" in 2007: the Donald E. Stephens (Rosemont) Convention Center, Rosemont, Ill.

Show dates are Saturday, March 10, through Sunday, March 18.

The move to Rosemont--a major convention facility located near O'Hare Airport that features plenty of affordable parking as well as easy mass-transit and major expressway access--will also translate to a larger show space (220,000 sq. feet) for the 150-plus exhibitors at its "Garden Market" featuring gardening supply vendors as well as the show's wildly popular--and lush--theme gardens.

Also new in 2007: the show is being produced Special Events Management, the region's largest producer of special events.

(click the post title to read the whole press release.)

Now that it's moved all the way out there the chances of me going are dramatically reduced. I found it hard to be motivated to attend when it was conveniently located at Navy Pier I don't see myself making the treck.